How QR Codes on Flyers and Brochures Help Businesses

A flyers and brochures QR code is a 2D barcode printed on promotional materials to provide more details related to the business and its product or service.

You can create this QR code using a free QR code generator. To access the information inside the code, users will only have to scan it with their smartphone cameras.

When scanned, the QR code can direct the user to a specific website or online content related to the flyer or brochure, allowing audiences easy access to digital information from an offline, printed medium.

How QR codes on flyers and brochures help businesses

Streamlined business process

Learning how to put QR code on flyer can help businesses by streamlining processes. For example, a store could put displays and ads QR code on displays to make it easy for customers to get more information, like reviews or detailed specs.

This can save employees the time they would have spent answering customer questions and help improve the customer experience by providing them with more information.

Increased customer engagement

Another way that QR codes can help businesses is by increasing customer engagement. This helps increase customer loyalty by allowing customers to easily access the information they need to make an informed decision about where to eat.

Boosts sales 

Marketing with QR codes can also drive sales. For example, a store could use QR codes on sale items to allow customers to access special offers or discounts quickly. This can help increase impulse purchases as customers can easily access special deals without having to search for them.

A better understanding of consumer behavior

QR codes, especially dynamic ones, can track customer behavior. For example, a store could use QR codes to track which products most customers browse and buy.

This can help businesses better understand customer preferences and make more informed inventory and product placement decisions.

Improved customer relationship

One of the benefits of QR codes is that they can improve communication with customers. For example, a store could use QR codes to send customers special offers or discounts via SMS or email. This can help increase customer loyalty, as customers will feel appreciated and valued.

QR codes provide a quick and easy way for customers to access more information about a product or service, such as a website or menu.

QR codes can also be used for contactless payments, making transactions faster and more convenient for customers and businesses.

They can also be used for loyalty programs, tracking inventory, and even facilitating social distancing measures in physical locations. QR codes can help businesses improve efficiency, customer engagement, and sales.

Advantages of using QR codes on flyers and brochures

One of the advantages of QR codes on brochures and flyers is that they can provide a lot of information in a small space. They also make it easy for customers to access additional information on the go without having to type in a long web address or phone number.

Another advantage of using QR codes in marketing is tracking your campaign’s effectiveness.

Adding a dynamic QR code to your print media lets you track how many people scanned the code, helping you understand which marketing strategies are working and which are not.

QR codes can also provide personalization. Using a free QR code generator that allows you to include variables, you can personalize the experience for each customer. For example, you can offer a unique coupon code for discounts on products or services.

However, it is essential to remember that not all customers have smartphones or are familiar with QR codes. In these cases, you should include a backup option, such as a web address or phone number—two details that should be present on your flyer or brochure.

Some QR code flyer example are below:

Industries that can use flyers and brochures QR codes

By adding QR code flyer and brochure, companies can provide additional information about your business, products, and services. Here are a few examples of different industries that can use QR codes:

Real Estate

QR codes on flyers and brochures for properties can provide virtual tours, floor plans, additional information about the property, and any assets for commercial use related to real estate.


One effective way to use retail QR code is to display them in marketing assets. Storekeepers can add QR codes to their flyers and brochures to offer discounts or special promos to customers who scan them.


Event QR code on flyers and brochures can provide more information about the event, such as the schedule or location or allow customers to purchase tickets.


There are more ways to use QR codes in schools to enhance learning. QR codes on flyers and brochures for educational institutions can provide more information about the institution or let prospective students apply.

Innovate your promotional materials with flyers and brochures QR code

QR codes can be an effective tool for providing more information on flyers and brochures. They are easy to create and use and provide information in small spaces.

They can be a powerful tool for businesses to improve operations, increase customer engagement, drive sales, track customer behavior, and improve customer communication. 

Businesses can give customers more information and make finding the information they need easier by using QR codes. This can lead to more loyal customers and more sales.

QR codes can improve businesses in several ways. Flyers and brochures QR codes can help in marketing by providing a quick and easy way for customers to access more information about the brand, business, products and services, and more.

By scanning a QR code, customers can be directed to a website, social media page, or online store to learn more about the product or service, view prices, and make a purchase.

QR codes can also help you track customer interactions and gather consumer behavior data, which can improve marketing strategies.

Use the best free QR code generator online and use QR codes on marketing assets like flyers and brochures.