QR Code Ideas for Lead Generation and Sales

Last updated:   January 06, 2023

Lead generation and sales go along together to benefit the business. You must have the best marketing strategies to achieve the optimum result you desire for your business.

Your strategy must include converting strangers and prospects into paying customers.

This can be done through various marketing strategies such as email marketing, content marketing, social media marketing, search engine optimization (SEO), and more. And all these strategies mentioned can be handled by QR codes.

QR codes are popularly known today in the field of marketing. But they can actually do more. In this article, you will learn ideas on how to use QR codes to generate leads and increase sales.

How to use QR codes for lead generation and sales

QR codes are often used as a marketing tool to drive traffic and lead generation, as well as to facilitate sales, and they are created from a free QR code generator.

Here are a few unique ways that businesses and organizations have used QR codes for lead generation and sales:

Print QR codes on business cards

By printing QR codes on business cards, you can make it easy for people to scan the code and quickly access your contact information or website. 

This can be especially useful if you want to give people a way to connect with you digitally rather than just exchanging physical cards because, obviously, printed business cards are more costly and are not durable.

Email signatures

By including a QR code in your email signature, you can make it easy for people to access your website or social media profiles without having to type in a URL.

This can be a great way to drive traffic and lead generation from your email communications.

Physical products

Many businesses have started using QR codes on physical products, such as packaging or labels, to provide additional information or access to special offers.

This was proven effective in boosting engagements.

Create QR code scavenger hunts

Some businesses have created QR code scavenger hunts to engage customers and drive traffic to specific locations or websites.

For example, you could create a series of QR codes that lead people to different parts of your website or social media profiles or provide access to special discounts or offers.

Social media posts

Include QR codes in social media posts, so you can make it easy for people to access your website or other online resources from their phones.

This doesn’t only promote your social platforms but encourages engagements as well.

Different QR code solutions you can use

There are various types of QR codes, and surprisingly, there are certain QR codes to address your specific needs.

Below are some QR code solutions that you can creatively use to come up with great marketing strategies that would help improve your lead generation.


The URL QR code works as a storage of a link. If you want to boost your website traffic, this QR code is the best.

Simply copy the link of your website to a QR code generator, then convert it into a QR code. Your website link will go a long mile as it’s easier to share than the actual link itself, which is prone to errors when typed manually.


Another factor that contributes to sales is your business’ reachability. If people can easily reach out to you for queries and concerns, they are more likely to build trust in your brand.

Use a vCard QR code to share your digital business card. Users who scan the code can directly save your contact information on their devices and go back to it anytime they need to reach you. No more worrying about them losing your calling card!

Social Media

Social media is a great platform to generate leads. As almost everyone has social media these days, this is a considerably large audience to attract.

The social media QR code can store all your social media platforms, including e-commerce sites, if you’re into retails. This way, users can easily follow all your accounts in one tap.

The more followers you gain on each account, the easier it is to grow your loyal customers. 

Google Form

Lead generation doesn’t solely lie in marketing. You have to gain enough knowledge about your audience’s preferences. To gather relevant data, you can use the Google Form QR code to conduct a survey.

People tend to ignore survey links. But displaying a QR code instead of a link increases the chance of getting people to join your survey.

H5 Editor

Big brands usually generate leads via their websites. But how can small or start-up brands do that when they don’t have their own website?

Buying a domain for a website and paying a developer is truly costly. The good thing, though, is that the H5 QR code has a free editor where you can create a personalized landing page. 

Using this landing page, you can promote your products and advertise your business and generate leads for your business.

App Stores

If your business or brand has its own app, you can also use QR codes to increase downloads. Instead of sharing the links of your apps, which is time-consuming for your users to key in, they can just scan your QR code. 

How to create a QR code

Here is a step-by-step guide to creating a QR code using an online QR code generator:

  1. Go to the Free QR Code Generator website.
  2. Select the type of QR code you want to create.
  3. Provide the information needed.
  4. Click the “Generate QR Code” button.
  5. Customize the appearance of the QR code.
  6. Choose the image format of your QR code before downloading.
  7. Test the QR code to ensure it’s readable. 
  8. Download, print, and deploy your QR code.

Maximize QR code potential to generate leads

Traditional marketing to generate leads is effective, but today’s technological advancement opened up potential clients online.

To close the gap between online and offline users, QR codes are the best solution.

Choose a QR code generator with a wide variety of customization features like QRTIGER or Free QR Code Generator. Your QR code generator is a big factor to create quality QR codes.

Maximize QR codes to increase your sales and generate leads. Sign up for an account today!