By printing QR codes on business cards, you can make it easy for people to scan the code and quickly access your contact information or website.
This can be especially useful if you want to give people a way to connect with you digitally rather than just exchanging physical cards because, obviously, printed business cards are more costly and are not durable.
Email signatures
By including a social media QR code in your email signature, you can make it easy for people to access your website or social media profiles without having to type in a URL.
This can be a great way to drive traffic and lead generation from your email communications.
Physical products
Many businesses have started using QR codes on physical products, such as packaging or labels, to provide additional information or access to special offers.
This was proven effective in boosting engagements.
Create QR code scavenger hunts
Some businesses have created QR code scavenger hunts to engage customers and drive traffic to specific locations or websites.
For example, you could create a series of QR codes that lead people to different parts of your website or social media profiles or provide access to special discounts or offers.
Social media posts
You can also use QR codes in social media posts, so you can make it easy for people to access your website or other online resources from their phones.
This doesn’t only promote your social platforms but encourages engagements as well.
Different QR code solutions you can use
There are various types of QR codes, and surprisingly, there are certain QR codes to address your specific needs.
Below are some QR code solutions that you can creatively use to come up with great marketing strategies that would help improve your lead generation.
URL
The URL QR code works as a storage of a link. If you want to boost your website traffic, this QR code is the best.
Simply copy the link of your website to a QR code generator, then convert it into a QR code. Your website link will go a long mile as it’s easier to share than the actual link itself, which is prone to errors when typed manually.
vCard
Another factor that contributes to sales is your business’ reachability. If people can easily reach out to you for queries and concerns, they are more likely to build trust in your brand.
Use a business card vCard QR code to share your digital business card. Users who scan the code can directly save your contact information on their devices and go back to it anytime they need to reach you. No more worrying about them losing your calling card!
Social Media
Social media is a great platform to generate leads. As almost everyone has social media these days, this is a considerably large audience to attract.
The social media QR code can store all your social media platforms, including e-commerce sites, if you’re into retails. This way, users can easily follow all your accounts in one tap.
The more followers you gain on each account, the easier it is to grow your loyal customers.
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